we on a roof.

audrey is lookin’ like an angel.

we had been planning a shoot a few months back, but with rooftop access last minute, some wine, a few other lady friends ready to join us…we had to make it happen.

& i’m so glad it did.

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sweet & simple.

this time of year i always get the question…what if it rains on our shoot?

a little rain never hurt anyone.

so we wait it out. sure enough we always seem to get a break…with that perfect gray seattle light we all love.

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here’s my slap in the face for the day.

or instead, a reminder of why i carry such a strong drive to live my life as a photographer, no matter how much is piled on my plate. i’m only human & sometimes i put too much on my to do list. yes, the stress catches up with me, but it’s nothing i can’t handle.

i think everyone goes through this. we lose sight on those days we are buried deep in a pile of tasks that need to get finished pronto, with hope it doesn’t grow into a mountain too steep to climb.

shooting & sharing a good time with my couples is what i live for, in order to do that there’s gotta be a lot of heart behind my work. i’m dedicating my days toward strategizing, marketing, editing, answering a shit ton of emails, learning from mistakes…etc. it consumes me & i love to be 100% hands on, but when wedding season rolls around it overwhelmingly snowballs into something i can’t turn off. finding that balance between my personal life & work can be tricky.

when i first started out, i always & still more often that not, said yes to everything. some of my greatest fears have been putting myself out there, hounding myself to always do better, pressure to achieve these sky-high expectations, or not being good enough for certain people. i don’t think there is any way around the negativity some bring into life, but i’m realizing it toughens me up nonetheless. so instead i’m learning to face those damn fears.

what i’ve understood on this journey is being myself makes me a more focused & determined person. i choose who i’m surrounded by & there’s specific reasons for that.

as i continue to build & modify my brand, i’m learning to be more selective with my work. yes, there’s always something to do, but i don’t want to lose sight of myself. simple as it sounds. if i can continue to remember what i want, reflect & see growth in myself, then i must be doing something right.

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now to leave you with some shots of this sweetest gal audrey. one of the first afternoons that felt like fall…all you want to do is laze around & sip wine. that’s just what we did!

now it’s time to go grab another coffee & get back on my editing game before i head to san fran’s wedding tomorrow. yeee

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strictly shooting weddings that portray the couples’ personality. that’s what it’s all about.

danielle & john clearly delivered. every detail screams these two.

i don’t think i’ve ever had a more precious first look. they didn’t hold back any expressions. john cheated & snuck a peek too soon, but the spontaneity made it all the better. they couldn’t even smooch each other they were so giggly.

the traditional way of seeing your bride walk down the isle for the first time is glorious, but what i love about the “first look” is it’s more emotional. It’s private. no one else is watching you.…so be in the moment & let those tears start rollin’ down them cheeks. that’s what your day is all about.

talk about the most gorgeous, classiest, timeless, bridesmaids ever. those bouquets set with those dresses. mmm. i couldn’t pair anything so effortlessly elegant myself.

 

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heck yea.

i’m loving the NZ action.

i’ve been featured in New Zealand’s Blacklisted Magazine Spring 2014.

interview

our international artist featured in this issue is alyssa wilcox. her unique eye for detail & colour leads us into her world as she opens up about dreams for the future & inspiration in her city, seattle.

words: naomi johnston

when i visited seattle for my brief but life changing mid year trip, alyssa wilcox was one of the people that made my stay in seattle unforgettably inviting. upon returning home, i decided our spring issue would not be complete without a peek into alyssa’s world.

words: naomi johnston

tell us a bit about yourself: where you were born, a peek into your childhood, and where you come from.

my name is alyssa wilcox, I’m 24 and i live in seattle, washington, USA.

i lived my entire childhood in maple valley, just outside of seattle. my parents had me young in their early twenties. both my parents have always been passionate & driven with their work with their own business respectively. my mom maintains her book keeping service & my dad specializes in auto fabrication. together they taught me to get stuff done & don’t half ass it. my dad always loved to reference this quote by thomas edison, “opportunity is missed by most people because it is dressed in overalls and looks like work.” boy is it true.

what started you off on the journey of photography?

i became fascinated with photography while in college, not because i was taking photography courses, but because i developed a clear understanding of the direction i wanted to take with my life. school bored me, but it was the “right” thing to do. i got my degree, but found myself uninterested & daydreaming each day away. coincidently by experimenting with my camera, it created a path that not only allowed me to meet new people, but create friendships. i’m very passionate about building relationships. i knew i wanted to surround myself with those full of love, passion & creativity. i learned to take pride in what i do. be the best i can be. together it makes it easier to create some really good images.

what genre of photography would you say you are?

wedding & lifestyle. i capture the small details. keep it candid. real. raw. it’s a lifestyle for me. shooting portraits is always on my mind. as i evolve with my brand, i learn what works for me & what doesn’t. hence not every couple & i are the right fit. naturally i’m fortunate enough to attract couples that are just as passionate as i am to create magic together.

why did you pick wedding & lifestyle?

it keeps me in the moment, always changing…always growing. i can be in charge. call the shots. go with my gut.

what is the best thing about your job?

putting myself out there, taking risks, staying creative, making mistakes, meeting new people, creating long-term relationships. so much goodness!

what would be your dream event or situation to photograph?

ah man. realistically what i envision for a shoot/wedding is always changing in my head. If were talking about the impossible, my dream wedding to photograph would take me back to the 1950’s where grace kelly & monaco’s prince rainier III got married. that woman is an elegant goddess & to photograph her in that timeless, simple, but delicately detailed gown would be a dream.

how does your city – seattle – influence your work?

i’m a pretty observant gal. i’m always making mental notes, saving them in the back of mind to use for a future shoot. seattle has a lot of versatility to offer when it comes to the couples/models & the locations. i love a good landscape, but it isn’t complete without a model to shoot in front of it.

talk us through a typical day in your life.

on days i’m not out shooting, i’ll spend my workdays in a coffee shop editing, planning shoots, scouting, replying to inquiries, etc. usually i’ll wind my evening down sharing dinner with a close friend or my man. it’s important to find a balance between work & personal life. i think it’s key to value a relationship with yourself & spend time alone.

what inspires you?

risk. starting something that i have no idea how i’m going to finish. i think if i get too comfortable then i’m not living up to my full potential. I’m constantly inspired by those who chase after their dreams & kill it. those people who don’t take no for an answer. it’s super empowering to watch others succeed at doing what they love.

who are some people whose work you find amazing?

i don’t necessarily have a list of names, but there are a handful of people that i admire who demonstrate amazing characteristics throughout their work & daily lives in order to be successful. they are observant, passionate, daydreamers, seek out new experiences, ask questions, always produce, and view life as an opportunity for self-expression.

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copies are sold here. thank you, naomi!

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